The R Madhavan, Dia Mirza and Saif Ali Khan-led love story, Rehnaa Hai Terre Dil Mein is proving to be a success story in its re-release if the trend over the opening weekend is anything to go by. The Gautam Menon directorial opened at Rs 20 Lakh on Friday, and doubled itself on Saturday to collect Rs 40 Lakh. The romantic saga saw another surge in business on Sunday to earn Rs 55 Lakh, taking the opening weekend total collection to Rs 1.10 crore.

The R Madhavan, Dia Mirza and Saif Ali Khan starrer will be looking to record a run at the box office, much like the August 2024 re-release, Laila Majnu, and do respectable business. The trend over the next two days will tell us how far can Rehnaa Hai Terre Dil Mein go at the box office. Interestingly, the film was not a successful venture back in the day, but has over the years gained cult status among the cinema-going audience due to the music and evergreen romantic elements.

Rehnaa Hai Terre Dil Mein could be the third film to do well in its re-release in the recent times, the other two being Rockstar and Laila Majnu. The aim for this romantic saga will be to stay around the Rs 25 Lakh mark on Monday, and then stay stable over the next 2 weeks to reach a reasonable number in the north of Rs 5 crore.

A case study of all the successes in the re-release phase would draw us to the conclusion about the importance of music to keep the film relevant for an audience for years. Be it Rockstar, Laila Majnu or now Rehnaa Hai Terre Dil Mein – all the films are boosted by the presence of a strong music album – which has made the film relevant for an altogether new section of audience. Interestingly, none of the films were also HIT in the original run, though Rockstar had done decent enough to secure the successful mark.

Rehnaa Hai Terre Dil Mein had collected Rs 5.10 crore in its original run in 2001 and it will be interesting to see if the re-release can top these numbers.

Rehnaa Hai Terre Dil Mein Re-Release Box Office Estimates:

Friday: Rs 20 Lakh

Saturday: Rs 40 Lakh

Sunday: Rs 55 Lakh

Total: Rs 1.10 crore

Stay tuned to Pinkvilla for more updates

The Akshay Kumar-led comic caper, Khel Khel Mein has collected Rs 3.90 crore in its third weekend taking the 18-day total collections to Rs 33.65 crore. The film has seen a nominal drop of 25 percent from its second weekend, as the collections from the high-end multiplexes is keeping the film steady, though at a lower level. At one point, the Muddasar Aziz directorial was aiming at a finish of Rs 20 to 25 crore, but it has managed to show some hold and is now looking to breach the Rs 40 crore mark by the end of its run.

The collections of Khel Khel Mein are hit by the poor release planning, as a better release date could have aided the business by at-least 30 to 40 percent, putting itself at a respectable finish in the range of Rs 60.00 crore to 70 crore, though much bigger results will always be expected from a star like Akshay Kumar. The team of Khel Khel Mein decided to opt for a 3-way clash and tainted the limited chances it had at the box office, as Stree 2 turned out to be a monster of epic proportion.

Khel Khel Mein is a flop, but the trend shows that there is some appreciation in a certain section of the audience, which is helping the film sustain at lower levels, as there was always a chance crash and burn like Vedaa and end up under the Rs 20 crore mark in a crowded window. Of course, the numbers are no-where close to what an Akshay Kumar film should be doing, as any film featuring the Khiladi will release with bare minimum expectations of entering the Rs 100 crore club, but it’s always good to find a silver lining, somewhere in the dark cloud.